Instagram Fascinating Statistics

By whytemedia on January 6, 2013

1. There are 575 likes and 81 comments by Instagram users every second.
2. Users uploaded more than 800,000 photos of Hurricane Sandy using the hashtag #Sandy.
3. In August 2012, Instagram hit 80 million users and counting.
4. In August 2012, Instagram had an average of 7.3 million daily active users.
5. The average Instagram user spent 257 minutes accessing the photo-sharing site via mobile device in August, while the average Twitter user over the same period spent 170 minutes viewing.
6. More than 5 million photos are uploaded to Instagram every day.
7. Nearly 4 billion photos have been shared on Instagram since its beginning.
8. 40 percent of brands have adopted Instagram for marketing.
9. Of the top brands, 20 percent surveyed had 10,000 or more followers.
10. In a six-month span, Instagram’s average daily mobile visitors jumped from 886,000 to 7.3 million, which is a 724 percent leap.
11. This year alone, Instagram users liked 78 million photos.
12. Instagram has 432,000 more daily users than Twitter in August 2012.
13. Users on Instagram spend 257 minutes using the app, as opposed to the 169.9 minutes spent on Twitter in August 2012.
14. The Android version received over 430,000 pre-registrations.
15. Instagram had 1 million downloads in a day when the Android app launched.
16. Instagram was one of the largest acquisition of a venture capital-backed consumer Web company since Zappos was bought by Amazon for $1.22B in 2009.
17. It took just 10 months for Instagram to reach the milestone of 150m pictures uploaded.
18. According to Followgram’s research, 37 percent of Instagram users have never uploaded a single photo and only 5 percent of users have more than 50 pictures.
19. The top 5 of the top 100 hash tags on Instagram are #love, #instagood, #me, #tbt and #cute.
20. Facebook’s billion dollar valuation of Instagram makes the less-than-two-year-old startup more valuable than 161-year-old The New York Times Company. The New York Times Company was valued at 946 million dollars based on yesterday’s closing price at the NYSE.